Sales Enablement AI
Sales Intelligence That Knows Your Business
AI agents that generate proposals, surface competitive insights, and recommend content—built on your data and deals, not generic training sets.
The Sales Productivity Gap
Your sales team spends hours on activities that don't close deals: researching prospects, assembling proposals, searching for relevant case studies, customizing presentations. The information exists across your CRM, content library, and tribal knowledge—but retrieving and synthesizing it takes time.
Sales AI should give reps leverage: faster research, better proposals, smarter recommendations. But generic tools don't know your products, your positioning, or your competitive landscape.
What We Build
The agent pulls from your approved content, applies your brand guidelines, and follows your proposal structure. Reps edit and personalize rather than starting from blank documents.
Proposal Generation
AI agents that produce first-draft proposals based on deal context: customer requirements, relevant case studies, appropriate pricing packages, and customized positioning.
Competitive Intelligence
Surface relevant competitive information during deal progression: differentiators, common objections and responses, relevant win stories, and current competitive positioning.
Content Recommendations
Match prospects with relevant content: case studies from their industry, technical documentation for their use case, ROI analyses for their segment.
Deal Research
Gather prospect intelligence before calls: company background, recent news, likely stakeholders, potential use cases. Reps arrive prepared without manual research.
Typical Impact
Integration Architecture
Sales AI needs access to your systems. We build integrations that keep the AI current with your latest content, deals, and competitive landscape.
CRM
Salesforce, HubSpot, or your system of record for deal and contact data
Content Repository
Where your case studies, presentations, and collateral live
Competitive Intelligence
Your tracking system or curated competitive information
Communication Tools
Slack, email, or wherever reps work
Prompt Engineering for Sales
Sales content requires careful prompt engineering:
We develop prompts against your actual proposals and content, iterating until outputs meet your quality standards.
Brand Voice
Proposals sound like your company, not generic AI output. Terminology, tone, and positioning match your brand guidelines.
Accuracy
Pricing, capabilities, and timelines must be correct. The agent uses your current information and knows when to flag uncertainty.
Compliance
Proposals avoid commitments outside your standard terms. Legal-sensitive language follows your guidelines.
Personalization
Generated content references the specific prospect's situation, not just generic value propositions.
Deployment Approach
We start where impact is highest: typically proposal generation or competitive intelligence, depending on your sales process.
Sales AI impact compounds: faster cycles mean more deals in pipeline; better proposals mean higher win rates; smarter recommendations mean better content ROI.
Pilot Phase
Deploy to a subset of reps. Gather feedback on quality and usability. Iterate on prompts and integrations.
Expansion
Roll out to broader team with refined capabilities. Add additional use cases based on pilot learnings.
Optimization
Continuous improvement based on usage patterns. Add integrations and capabilities as needs emerge.
Want to give your sales team AI-powered leverage?
Let's map your sales process, identify high-impact opportunities, and show you what sales enablement AI can deliver.